Whether you are a fashionista or not, clothing and our personal appearance are choices we participate in everyday. We are very self-conscious about our appearance as it is a form of expressing ourselves. Some have elevated sense, others do not. With my photography when shooting fashion, or on a fashion related campaign, my environment is judgement free and the focus is on the story within each composition. Every human is beautiful and every outfit works. My job is to capture that and bring a unique and captivating view to whatever my client wants!

How Do I Play…..James’ latest fashion publication in Vigour Magazine

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